What the Fallacy?!
Black-or-White
The Fallacy
Where two alternative states are presented as the only possibilities, when in fact more possibilities exist.
Why it's wrong
Also known as the false dilemma, this insidious tactic has the appearance of forming a logical argument, but under closer scrutiny it becomes evident that there are more possibilities than the either/or choice that is presented.
Example
The motivational speaker told the crowd, 'You are either a roaring lion taking charge of your life, or you are a frightened mouse destined for failure. There is no in-between.'